After hours of drilling by judges on
what it takes to run a business, Marvis Marshal-Idio has emerged winner
of the third edition of The Next Titan Entrepreneurship Reality Show.
She beat three other finalists – Sunday
Ewolabi, Ronald Ajiboye and Victoria Mamza – at the grand finale of the
event held at the Oriental Hotel, Lagos, on Sunday evening.
With the victory, Marshal-Idio, a mother of one, went home with the star prize of N5m, provided by the sponsor of The Next Titan, Heritage Bank; and a brand new Ford car presented by co-sponsor Coscharis Motors.
Although the finalists had gone through a
series of trainings and quizzes during the preliminary stages, the
judges, who themselves are seasoned entrepreneurs, again subjected them
to an intensive oral test on Sunday.
On the jury were the Chairman, Nigerian
Economic Summit Group, Mr. Kyari Bukar; Chief Executive Officer, Sahara
Group, Mr. Tonye Cole; Chairman/CEO, CPMS Africa, Chris Parkes; CEO
Primera Africa Securities Ltd, Lilian Olubi, with ‘guest judges’ that
included Mrs. Celine Loader.
The judges first asked each of the
finalists to present their business proposals, after which they were
asked to ask one another questions on the proposals.
While Marshal-Idio presented an idea
that seeks to turn waste products into furniture and other interior
materials, Sunday spoke on his peanut production. Daniel went into the
competition for his dream drone manufacturing business, just as Mamza
wanted to fly with her specialised catering services project.
The judges berated all the contestants for what they saw as poor business plans and tardy financials.
Cole, for, instance, said, “At this
stage, you are talking about somebody else’s money. Do you really have
the right idea? Do you have a sense of value of the money being given?
These are some of the vital questions we are asking.”
They were, however, unanimous in
anointing Marshal-Idio’s proposal, as they saw her idea as being unique,
specific and dependable.
In his speech at the event, the
Executive Producer of the Next Titan, Mr. Mide Kunle-Akinlaja, commended
the judges, sponsors and the participants for making the edition a
success. He said the difference that past winners had begun to make in
their business careers attested to its importance.
A top official of Heritage Bank, Orhi
Ogba, said the company bought into the project because of the relevance
of its focus to economic development.
She said, ‘Despite the fact that we are
young as a bank, we know that the wise way to go is entrepreneurship. We
are in recession but efforts must be made to build new entrepreneurs.
So, it is an exciting period for me watching The Next Titan’ winner emerge tonight.”
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